Evoking an alluring essence, the word “cala” refers to a small, rounded bay where the sea sets in a calm way. In this place, hours can be spent drenching under the sun, and life is lived in an imaginative, festive and joyful way. This spirit has compelled creative director Carolina López, a passionate textile designer, to create an aesthetic vision that renders bold illustrations and an intuitive
sense of color.
Founded in Cali, Colombia, Cala de la Cruz is a dynamic resort wear brand that combines boldness, simultaneous simplicity and a conscious mindset. Inspired specially by the beauty of everyday life, the brand combines timelessness with sometimes retro silhouettes. It uses enduring, elevated, botanical graphics, geometric shapes and iconic prints that capture a spirited, creative substance.
All styles are manufactured and produced by local small businesses, in a quest to support responsible lifecycles in clothes. Clean lines, sophisticated yet vibrant prints, a unique mix-and-match approach all compose the eclectic and cohesive vibe that makes it singular playfulness.